Learning Hack #005 More Dash Than Cash, with Caroline Ford, ex Thomas Cook

John Helmer talks to Caroline Ford, ex Group Head of Learning at Thomas Cook, the 178 year-old holiday company that went spectacularly broke in September 2019. The company’s financial ills had been putting extreme pressure on L&D funds for many years before that, and Caroline describes with passion her struggles to turn around learning within Thomas Cook on next-to-no budget.   01:48 Collapse of Thomas Cook 02:38 Roots of the collapse 03:50 Effects of the 2012 restructuring on L&D 08:20 The turnaround 18:04 Rebuilding L&D on no budget 26:52 Using Facebook as a no-cost learning platform 35:44 Industry recognition for winning results 37: 44 Top tips for doing L&D on a tight budget   Caroline’s 3 tips for L&D without a budget:

  1. Understand your business
  2. Identify and engage your internal and external stakeholders
  3. Really understand your assets

  Caroline on Twitter: @Ford_the_Broker And on LinkedIn: https://www.linkedin.com/in/caroline-ford-chartered-mcipd-08826714/   Contact John Helmer Twitter: @johnhelmer LinkedIn: https://www.linkedin.com/in/johnhelmer/ Website: http://johnhelmerconsulting.com/

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