In this episode, Donald and John discuss a group of theorists who mostly focused directly on instructional design, and who between them created a body of work which is canonical to the practice of learning design. Although their most famous maxims feature prominently on PowerPoints and blogs about learning design to this day, their ideas are often cherry-picked and misrepresented – as in the strange case of Benjamin Bloom and his eponymous Taxonomy. Donald calls for a revaluation, arguing passionately for their continued relevance and far-sightedness. 00:56 Introducing the Instructionalists 06:52 Frederick Winslow Taylor (1856-1915) 12:51 Benjamin Bloom (1913-1999) 26:29 Robert M. Gagné (1916-2002) 38:43 Robert F. Mager (1923-2020) 50:09 M. David Merrill (1937 -) 59:41 Summary The Blog that started it all: http://donaldclarkplanb.blogspot.com/2020/08/100-learning-theorists-2500-years-of.html Taylor bit.ly/2Qmi6g4 Bloom bit.ly/32QB3NL Gagne bit.ly/38iITR0 Mager bit.ly/38gyGVl Merrill bit.ly/2wtTyeo Contact Donald Twitter: @DonaldClark LinkedIn: https://www.linkedin.com/in/donald-clark-04553022/ Blog: http://donaldclarkplanb.blogspot.com/ Contact John Helmer Twitter: @johnhelmer LinkedIn: https://www.linkedin.com/in/johnhelmer/ Website: http://johnhelmerconsulting.com/ Download the new white paper from Learning Pool written by John Helmer & Ben Betts – Suite Dreams: The Past, Present and Future of Learning Systems https://learningpool.com/suite-dreams/