John talks to Andrea Miles, CEO of BestAtDigital, about her plans for the new company she is helming, spun out of Cornerstone, and her journey to get to this point. Andrea’s career spans over 20 years in learning, mostly in leadership roles. Since 2004 she has formed and managed to keep together a core team that has seen nine M&A transactions. What it it like to lead through such a time of upheaval, weathering the market consolidations of the last few years? And yet, during this time, Andrea has not only survived, but has consistently innovated. The discussion covers the agile working style she has championed, and her espousal of Design Thinking, as well as what it is like to be a woman in top teams that are mostly male. 03:44 What sort of company is B.A.D.? 06:34 How did she get into the learning industry? 08:10 Account management at Epic 10:11 Transitioning into a leadership role 13:54 Leading a team through multiple acquisitions 20:08 Advice for aspiring female (and male!) leaders 24:24 Innovating through agile teamwork 28:34 Design Thinking 32:25 Which comes first, product or brand? 46:00 Will B.A.D. create products? Mentioned in the discussion: ‘T’aint What You Do (It’s The Way That You Do It’ was written not by George Gershwin but by Sy Oliver & James (Trummy) Young. The Spotify model: https://www.atlassian.com/agile/agile-at-scale/spotify#:~:text=will%20be%20used.-,Tribes,what%20we%20call%20Dunbar’s%20Number). BestAtDigital Website: https://bestatdigital.com/ Contact Andrea LinkedIn: linkedin.com/in/andreamilesdigitaltransformer Twitter: @AndreaMiles1 Contact John Helmer Twitter: @johnhelmer LinkedIn: https://www.linkedin.com/in/johnhelmer/ Website: http://johnhelmerconsulting.com/ Download the new white paper from Learning Pool written by John Helmer – ‘Experience: theory, design and supporting technologies for an experience-based learning culture’ https://learningpool.com/theory-design-and-supporting-technologies-for-an-experience-based-learning-culture/